Here’s How Industries Are Leading with AR Technology in 2020

The advent of various technology allows the world to dwell into the pool of unmatchable experiences. The digital era symbolizes the transformation of the traditional methodologies and their upgrade. There are a lot of technologies that push the change in a direction where it can find maximum acceptance. But today we will learn more about the seamless use of Augmented Reality Technology in different industries.

AR is basically an interaction between the computer-generated and real-world environment. It has surfaced as an extremely innovative invention in a variety of industries. According to the predictions, AR would exceed a lot of other techs while ameliorating global revenue. Hence, it becomes important for us to understand its processing in different sectors.

How AR Is Being Used in Different Sectors?

Without any further ado, let us check out the different ways in which businesses are using augmented reality.

1. Tourism

This technology has become an advantage for all travelers. With its integration in an application, it is used to deliver information about any particular location where is the user is traveling to. One can all the required details about the location by just pointing the smartphone in a specific direction. AR-based feature in the app helps many individuals traveling to an unknown or a foreign destination. It eradicates the need for a local guide by displaying all the information about the place.

2. Food

The creation of any food or drinking item has a story behind it. The food and beverage industry is using the AR-based tech to bring out the same in front of their users in order to boost the sales. Restaurants are utilizing it to present the visitors with a back story, in order to boost sales.

3. Marketing

Marketing is a very wide concept, exhibiting a lot of capabilities to uplift any process. The use of AR-based techniques in these fields can present us with a lot of invaluable possibilities. Digital marketers can consist of a variety of options into their strategies, for example-

• 3D animations
• AR-based ads
• Creative brochures
• And whatnot

On-boarding the AR platform will help marketing in numerous ways. From providing the customers with a seamless experience to enhancing their level of expectations, these techniques contain a lot to offer.

4. Healthcare

The growth in AR-based techniques inspired the healthcare industry to initiate the transformation from the grass-root level. It helps the medical industry in two major ways-

• Improve the quality of treatment for the patients
• Enhances the overall performance of a medical professional
• Helps professionals to study human anatomy
• Enhances the accuracy of diagnosis
• Helps patients to properly understand the complete impact of the disease
• Caretakers can easily learn about the ways to improve treatment

5. Music

With the help of AR-based apps, visualization can be used to improve mucal lessons. This immersive technology can be utilized to watch performances of favorite artists. Artists can also record their songs for their audience to relish in an advanced manner. AR-based techniques when merged with a mobile app can bring a live concert to smartphones.

6. E-commerce

Let us understand this with the help of a day to day example. Have you ever tried buying clothes, shoes, or furniture online and wondered if it would go with your personality or not? Has online shopping always confused you to make the right choices? If yes, then AR technology can easily solve your problem.

Its integration in an e-commerce app will allow you to see if the couch really fits in your living room or not. One can very easily place the furniture virtually to check if it fits or looks good. The e-commerce industry is ameliorating its use as it helps in delivering assurance to the buyer.

7. Defense

This tech is used in many defense systems, for example-

• It helps in improving training
• It boosts situation awareness
• Improves information processing
• Takes care of the soldier’s safety
• It effectively enhances the speed of completing operations in real-time

AR-based helmet and goggles are being used in many training operations to create virtual scenarios to boost military response.

8. Education

A lot of schools, colleges, and museums use augmented reality to boost the learning process of students. When integrated with applications, AR can help the students to understand the history, culture, forests, oceans, and much more, in an advanced manner. It undoubtedly provides a great source of learning for children, especially for subjects like science, history, and culture.

9. Gaming

We all have some idea about the popularity of the game Pokémon Go. Implementation of AR-based techniques in a game interface opens up a doorway to unmatchable opportunities. This way the user experience can be highly enhanced and the gaming can be made much more intense.

Conclusion

Isn’t it exciting to know about the use of AR technology in so many different industries?

Knowing more about the possibilities expands the scope for us to explore. Businesses are established with an aim to draw maximum benefits and revenue. With the integration of technologies like augmented reality, it is possible to elevate the level of a process, but for that, you need to consult a team of skilled AR developers.

The development depends on the use of techs that can supply the process with the strength to do better. Let us know what you think about this tech, and feel free to reach out to us for any extra information. But until then, stay hooked to this platform for more exciting updates.

Vijay Kumar is the founder and admin of Wide4.com. After working with several digital marketing service providers in India, he has started his own blog where he helps internet users to solve issues in technology fields like hosting, VPN, website builder, and social media websites. He has 6+ years of experience in digital marketing and his areas of expertise include SEO, SMO, ORM, and Inbound marketing. You can connect with Vijay on Linkedin: Click here